New business models, increased research and development in electric and hydrogen technologies, training of technical teams, reorientation of production chains and partnerships—the automotive industry is in full swing, and decision-makers are at the forefront of driving change. They must ensure compliance with new environmental regulations, align with the expectations of ‘Consom’Acteurs’ (Consumer-Actors), conduct rigorous technological monitoring, and shape the future of an industry emblematic of the French economy.
Advertisers looking to capture the attention and engage the audience of automotive decision-makers must tailor their communication to the many challenges that shape their daily lives :
Investigating this rapidly transforming world to equip industry professionals and guide their decisions is the challenge our editorial teams dedicated to the automotive sector meet every day.
Through exceptional editorial initiatives driven by analyses, sectoral insights, expert interviews, reports, regulatory and technological monitoring, and coverage of key events in the automotive industry, our teams have the attention of decision-makers in the sector who extensively consult media brands such as Auto Infos, L’Automobile et l’Entreprise, Décision Poids Lourds, or Décision Atelier.
Is your value proposition relevant to automotive decision-makers? We provide powerful media and tailor-made solutions to showcase your expertise, promote your offerings, enhance your brand image, and/or highlight your commitments..
Make the most of our exclusive, GDPR-compliant, PPP-certified database for targeted, high-performance marketing campaigns aimed at your professional communities.
Our digital experts will drive your campaigns to meet the challenges of raising awareness and identifying leads. Their mission: to optimise the results of your campaign with our unique B2B audience.
The print format has not said its last word! Quite the opposite, in fact.
Our solutions – inserts, adverts, special operations, etc. – allow you to stand out from the crowd by associating yourself with the endorsement of our brands.
Thanks to email marketing, you reach qualified B2B leads directly in their inbox! We offer you 4 million intentional contacts to enter new markets and recruit your future clients…
Never has it been more necessary to offer your audiences high-value content. In the age of information overload, we accompany you in providing content in various formats that is relevant and distinctive.
Let’s work together to devise the cross-channel solution that’s right for you. Our teams of experts, combined with our brands, will help you achieve your objectives in terms of brand awareness, expertise and business acceleration.
Tailor-made editorial solutions that commit your brand to a high-performance, meaningful content strategy. For you, our in-depth knowledge of the interests and lifestyles of your professional audiences.